BRAND
Hillcrest Farms
ROLE
Brand Identity
Logo Design
Website Layout
OVERVIEW
Hillcrest Farms is a Northeast-based supplier of high-quality hay, straw, and shavings, known for its dependable, full-service delivery to farms, stables, and equestrian operations. This rebrand brings new energy to a legacy business—modernizing the identity while staying true to its roots in agriculture and hard work.
The updated logo simplifies the original into a bold, geometric mark featuring stylized wheat and rolling fields—designed for clarity, recognition, and versatility across bale tags, delivery trucks, print materials, and digital platforms.


